Media & Entertainment
Streams that start fast, catalogues people actually browse, and subscriptions that renew.
EIT Connect offers entertainment app development for OTT platforms, broadcasters, music labels, event organisers and digital publishers. We build video and music streaming apps, live event and ticketing platforms, and the content, rights and revenue systems behind them. Our media and entertainment software development is designed around two things audiences notice within seconds, playback that doesn't buffer and recommendations that feel personal, and one thing owners watch every month: how many subscribers renew.
What We Build
Our media software development services cover what viewers and listeners see and the operations that keep content flowing. Start with one app, then extend to TV, web and new revenue models.
Branded mobile and web apps for streaming, events, fan engagement and creator content, designed for fast discovery, smooth playback and simple sign-up.
A back office to upload, tag, schedule and publish videos, tracks, episodes and articles, with metadata, artwork, subtitles and regional-language versions managed in one place.
Widevine, FairPlay and PlayReady DRM, token-based access, watermarking and device limits that protect licensed content without frustrating paying users.
Subscription plans, free trials, coupons, rentals, day passes and ad insertion, with UPI Autopay, cards, wallets and in-app purchases on the App Store and Google Play.
Watch and listen history, ratings and context feed recommendation rows, "continue watching" and personalised playlists, so people find something to play before they leave.
Dashboards for watch time, completion rates, popular titles, churn, revenue by plan and playback quality, so content and pricing decisions use real behaviour.
Entertainment website development for studios, artists, channels and events: fast, SEO-friendly sites with trailers, schedules, merchandise, fan clubs and ticket links.
Where it helps, we add AI: auto-generated subtitles and translations, smart thumbnails, content tagging, highlight clips from live streams and churn prediction for subscription teams.
OTT
OTT platform development brings your catalogue to every screen your audience owns. As part of our video streaming app development, we build the apps, the video pipeline and the business rules that turn viewers into paying subscribers.
Subscription, ad-supported and pay-per-title models, or a mix, with plans, trials and entitlements controlled from the admin panel.
Typical OTT features:
Our video streaming app development covers live channels, sports, concerts and events with low-latency streaming, chat, polls and catch-up replays once the stream ends.
Apps for Android TV, Fire TV, Apple TV and leading Smart TV platforms, with remote-friendly navigation and the same account and watch history as mobile.
Adaptive bitrate streaming, data-saver modes, offline downloads and multi-language audio and subtitles for viewers on patchy mobile networks.
Music
Music streaming app development for labels, artists, devotional and regional platforms, and podcast networks. We build listening experiences people come back to daily, plus the rights and reporting labels need.
Search, curated and personalised playlists, lyrics, gapless playback, offline downloads and background play across mobile, web and car.
Episode publishing, chapters, subscriptions, downloads and listener analytics for podcast creators and audio-first publishers.
Play counts by track, region and day, catalogue management and usage reports that make royalty calculation and settlement straightforward.
Who We Serve
An OTT startup and a concert promoter both sell experiences, but their software looks very different. These are the six types of media and entertainment businesses we build for.
Challenges
These are the issues media and entertainment teams raise most often:
Viewers leave within seconds when a stream stalls.
Good launches followed by heavy churn after the first month.
Licensed titles ripped and shared because protection was too weak.
Separate apps and logins for phone, web and TV that don't share watch history.
Uploads, subtitles and artwork handled manually, delaying releases.
Decisions made on downloads instead of watch time, completion and revenue.
White-label streaming platforms launch fast but lock you into their features and fees. Custom media and entertainment software development gives you control over the experience and the economics.
Tuned video pipelines and lean apps start faster and buffer less, which keeps people watching and listening longer.
Mix subscriptions, ads, rentals and day passes as your audience and catalogue change, without waiting on a vendor.
DRM and access rules you control keep licensed and original content safe.
One consistent experience across phone, web and TV, under your name.
Full code and audience data ownership, with no per-subscriber platform fees as you scale.
Technologies
Streaming has to work on every network and device. We build on proven video and audio tooling and integrate the payment, ad and analytics services you choose.
How We Work
We launch on the screens that matter most first, then expand once real viewing data comes in.
We map your content, audience, devices, revenue model and rights obligations, then agree a fixed scope.
Clickable browse, playback and checkout flows tested with real viewers or listeners.
Agile sprints with fortnightly demos. We set up encoding, DRM, CDN, payments and the content back office.
Testing across phones, browsers and TVs on different network speeds, then App Store, Google Play and TV store submissions.
Release, playback-quality monitoring, A/B tests on pricing and recommendations, and new features based on audience data.
Timelines are typical planning ranges; TV apps, live streaming and DRM licensing can add time.
Why EIT Connect
As an entertainment software development company, we measure success the way you do: plays, watch time and renewals, not just launch day.
We test on real devices and real network speeds, because a stream that stalls on mobile data loses the viewer.
Subscriptions, ads, rentals and passes are designed into the product from the first sprint, along with the analytics to tune them.
Shared accounts, watch history and entitlements across mobile, web and TV.
Fortnightly demos, a shared roadmap and one point of contact from discovery to growth.
DRM, secure hosting, role-based admin access and viewer data handled in line with India's Digital Personal Data Protection Act. For OTT publishers in India, we build the age-rating, parental-control and grievance-redressal features the IT Rules expect.
Entertainment app development is building mobile, web and TV apps that deliver video, music, live events and creator content to audiences. It includes OTT and streaming apps, music and podcast apps, ticketing and event apps, and the content, payment and analytics systems behind them.
OTT platform development is building a streaming service that delivers video directly to viewers over the internet on phones, browsers and TVs. It covers the apps, video encoding and delivery, DRM, subscriptions or ads, a content management back office and viewer analytics.
SVOD charges a recurring subscription for the catalogue, AVOD is free to watch and earns from ads, and TVOD charges per title through rentals or purchases. Many platforms combine them, for example free ad-supported content with a premium subscription tier.
Cost depends on the devices you launch on, live versus on-demand content, DRM, monetisation models and catalogue size. A mobile-and-web MVP costs far less than a full platform with TV apps, live streaming and ad insertion. We share a fixed estimate after a short discovery call.
A streaming MVP for mobile and web usually takes 3 to 4 months. A full platform with Smart TV apps, live streaming, DRM and multiple revenue models typically takes 5 to 8 months, released in phases.
Yes. Our music streaming app development covers listening apps with playlists, offline downloads and lyrics, podcast features, and artist, label and royalty dashboards.
Yes. We build apps for Android TV, Fire TV, Apple TV and leading Smart TV platforms, sharing accounts, watch history and subscriptions with your mobile and web apps.
Look for streaming and DRM experience, testing across real devices and networks, built-in monetisation, full code ownership and support after launch. At EIT Connect, you own your platform, see working builds every two weeks and work with one team from discovery to growth.
Tell us what you want to stream or sell, who your audience is and how you plan to earn from it. We'll map the platform, the screens to launch on first, a realistic timeline and a clear cost for your entertainment app development.